Corporate gift cards in Europe

Corporate gift cards in Europe — one partner, every market

A country-by-country overview of tax-free thresholds, currencies and popular brands across the EU, UK and Switzerland. Built for procurement, HR and reward teams running multi-country programmes.

Comparison

Tax-free thresholds at a glance

Country Currency Tax-free threshold Popular brands
Germany EUR €50/month per employee · €35/year per client Amazon.de, Zalando, MediaMarkt, Otto Country page →
United Kingdom GBP £50/event per employee Amazon.co.uk, John Lewis, Marks & Spencer, Tesco Country page →
France EUR €200/event per employee Amazon.fr, Fnac, Decathlon, Carrefour Country page →
Netherlands EUR €25/event per employee · €227/year per client Bol.com, Albert Heijn, Bongo, Decathlon Country page →
Belgium EUR €40/event per employee Bongo, Decathlon, Bol.com, Mediamarkt Country page →
Austria EUR €186/event per employee Interspar, MediaMarkt, Thalia, Hervis Country page →
Ireland EUR €1500/event per employee One4all, Amazon.co.uk, Brown Thomas, Avoca Country page →
Switzerland CHF CHF500/event per employee Migros, Coop, Manor, Digitec Country page →
Spain EUR No statutory cap — local rules apply El Corte Inglés, Amazon.es, Decathlon, Fnac Country page →
Italy EUR No statutory cap — local rules apply Amazon.it, Feltrinelli, Esselunga, Decathlon Country page →
Poland PLN No statutory cap — local rules apply Allegro, Empik, Media Expert, Decathlon Country page →
Sweden SEK kr500/event per employee Åhléns, Elgiganten, H&M, Stadium Country page →

Indicative figures, last reviewed in 2026. Not tax advice — verify with local counsel before payroll treatment.

By region

Country pages, grouped by region

Western Europe

United Kingdom
Trivial Benefits exemption (ITEPA 2003 s.323A)

Gift cards up to £50 per occasion are exempt from Income Tax and NIC if they meet all four Trivial Benefits conditions.

Read country guide →
France
URSSAF tolérance chèques cadeaux (5 % PMSS per event)

Up to €196 (5 % of the 2026 monthly Social Security ceiling) per employee per recognised event is exempt from URSSAF charges.

Read country guide →
Netherlands
Werkkostenregeling (WKR) — vrije ruimte and kleine geschenkenregeling

Employer free space (vrije ruimte): 2.00 % of the first €400,000 of payroll and 1.18 % above. Small personal gifts (kleine geschenkenregeling) up to €25 stay outside the WKR if there is a personal occasion.

Read country guide →
Belgium
RSZ/ONSS gift voucher exemption (geschenkcheques / chèques-cadeaux)

Gift cards to employees can be exempt from Belgian social security and income tax up to €40 per worker per recognised occasion (€40 per dependent child for Sinterklaas/Saint-Nicolas), provided the strict RSZ/ONSS conditions are met.

Read country guide →
Ireland
Small Benefit Exemption (TCA 1997 s.112B, as amended by Finance Act 2024)

Irish employers can give each employee up to five non-cash benefits per year, with a combined annual value of up to €1,500, free of Income Tax, USC and PRSI under the Small Benefit Exemption.

Read country guide →

Central Europe

Germany
Steuerfreier Sachbezug (§ 8 Abs. 2 S. 11 EStG)

Gift cards up to €50 per employee per month are tax-free if the card is a closed or controlled-loop voucher under § 2 Abs. 1 Nr. 10 ZAG.

Read country guide →
Austria
§ 3 Abs 1 Z 14 EStG — Sachzuwendungen bei Betriebs- und Mitarbeiterveranstaltungen

In Austria, non-cash benefits — including gift cards — up to €186 per employee per calendar year are exempt from wage tax and social security when granted in connection with a company event (Betriebsveranstaltung).

Read country guide →
Switzerland
Naturalleistungen up to CHF 500 — Wegleitung zum Lohnausweis (Rz. 72)

In Switzerland, occasional non-cash gifts to employees — including gift cards — up to a total of CHF 500 per recipient per year do not need to be declared on the salary certificate (Lohnausweis).

Read country guide →
Poland
ZFŚS exemption (PIT art. 21 ust. 1 pkt 67) and ZUS treatment

In Poland, gift cards funded from the company social fund (ZFŚS) can be exempt from personal income tax (PIT) up to an annual cap per employee. The 2026 cap should be verified against the current PIT act, because the limit has been temporarily raised in recent years.

Read country guide →

Related

Programmes that run across Europe

International employee rewards

One partner, one invoice, locally relevant brands in every market your people work in.

Read pillar →
Global corporate gifting

The brief for multinationals: digital or by post, personalised, delivered worldwide.

Read pillar →

Concierge

One account manager, 180+ countries, one invoice.

Tell us the countries, headcount and budget. We come back within one business day with a quote and a shortlist of locally relevant brands.

Request a quote →